Mock Account
Rebranding Dolce Vita
While taking a Social Media Marketing class at Marist College, we were tasked to run a mock Instagram account for a brand of our choice. I chose one of my favorite brands: Dolce Vita. Here are some of my favorite things about the account.
The Aesthetic:
Memes and UGC:
Through running this account I learned how important it is to post consistently, research and find good UGC to post to make customers feel involved and recognized, create an aesthetic, and stick to a brand voice and bring personality to your brand!